Category Archives: Strategy

3 Tips to Fix Fan/Follower Fatigue

Is your organization suffering from fan/follower fatigue? You’ve built a fan base, but their aren’t interested in what you’ve got to say and aren’t responding or… worse yet… they’ve stopped following your organization. Time for a content tune up. But … Continue reading

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What If Starbucks Recruited Like Your Organization?

Frankly, Starbucks would go out of business if they did this. Does your organization market themselves or recruit like this? How comfortable do we make our guests feel? Are we speaking their language? Are we making the experience about them? … Continue reading

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What Are Social Organizations And What’s The Case For Social Media

So… what’s a social organization? The World English Dictionary defines it as “the formation of a stable structure of relations inside a group, which provides a basis for order and patterns relationships for new members.” I think that is a … Continue reading

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