Category Archives: Strategy

Social Media Strategy Development for Fraternal Organizations at #CFLNBGLC

I really enjoy speaking with students at the AFLV Central Fraternal Leadership Conference & National Black Greek Leadership Conference. I’m a product of this conference going back to my undergraduate attendance 10 years ago. Just because you have a Facebook … Continue reading

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Presentation at #NACAMAM for Social Media Strategy

I’m a product of campus activities. I participated in what seemed to be every event that was happening at the University of Minnesota; from being on Homecoming Court, fraternity programming, and attending campus speakers. It’s clearly a big part of … Continue reading

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25 Ways to Drive Traffic To Your Website

I had the opportunity to share with some Indiana nonprofit professionals today at a Center for Nonprofit Success Leadership Series today. The other presenters were Rodger Johnson (http://www.getsocialpr.com) covered SEO / blogging and Jeff Robinson (http://www.visitindy.com)¬†gave a nice case-study/overview of … Continue reading

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How To Get Better Grades In College Using Social Media

I regularly work with college students and organizations that are heavily engaged with this audience. This infographic is in honor of the upcoming academic year! ++ Click to Enlarge Image ++ Via:MastersinEducation.org Organizations with a college membership base should be … Continue reading

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Social Media Strategy Is Not…

This past year I had the opportunity to write an article for the¬†Association of Fraternal Leadership & Values (AFLV)¬†Connections Magazine regarding social media strategy. I recently stumbled back upon the issue of that magazine and the image that accompanied my … Continue reading

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Slides From My Social Media Strategy Presentation at Delta Sigma Phi Fraternity Convention

I just had the pleasure of speaking at the Delta Sigma Phi Fraternity Convention at the Omni Champions Gate in Orlando, FL. It is always a pleasure to educate volunteers and students about two things I’m very passionate about: fraternities … Continue reading

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What Does The Thank You Economy Means For Associations?

When I was traveling to speak at the Kappa Delta Convention, I had a decent layover at in the O’Hare Airport, so I picked up a copy of Gary Vaynerchuk’s Thank You Economy. What is a Thank You Economy? If … Continue reading

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5 Ways To Keep Your Nonprofit’s Social Status Fresh

It is important to keep an active social media presence for your organization. It keeps your presence active, it keeps your mission front of mind, it helps you feed & grow your fan base, and it makes you more likely … Continue reading

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Where to Promote Your Presence: A lesson from the Indy 500

It is one thing to have a social media presence. It’s another thing all together to promote it. But where? The answer zoomed past me at 220mph at the Indy 500 Carb Day. Promote your presence in your core services … Continue reading

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The Geosocial Universe: The State of Social Networking And Mobile Access

Take a look at this graphic from JESS3. The numbers are staggering as we think about the Geosocial Universe. In addition to being a really sweet infographic, this is important for organizations to think about the Geosocial Universe because this … Continue reading

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